Archive for the ‘Entrepreneur Gyaan’ Category

OUTLIERS

March 25th, 2009

Dear Friends,

I am reading the book OUTLIERS written by Malcolm Gladwell. Here is an excerpt from the book that turned like a driller into my head. The head is filled with strong ideas which make us feel that we are great or that we are not so great.
Especially as successful entrepreneurs we need to be always alert to help the budding entrepreneurs. You will know why when you read this excerpt.

Malcolm Gladwell says “I want to convince you that these kinds of personal explanations of success don’t work. People don’t rise from nothing. We do owe to something to parentage and patronage. The people who stand before kings may look like they did it all by themselves. But in fact they are invariably the beneficiaries of hidden advantages and extraordinary opportunities and cultural legacies that allow them to learn and work hard and make sense of the world in ways others cannot. It makes a difference where and when we grew up. The culture we belong to and the legacies passed down by our forebears shape the patterns of our achievement in ways we cannot begin to imagine. It’s not enough to ask what successful people are like, in other words. It is only by asking where they are from that we can unravel the logic behind who succeeds and who doesn’t.

Biologists often talk about the “ecology” of an organism: the tallest oak in the forest is the tallest not just because it grew from the hardiest acorn; it is the tallest also because no other trees blocked sunlight, the soil around it was deep and rich, no rabbit chewed through its bark as a sapling, and no lumberjack cut it down before it matured. We all know that successful people come from hardy seeds. But do we know enough about the sunlight that warned them, the soil in which they put down the roots and the rabbits and lunberjacks they were lucky enough to avoid?”

Hope the positive side of every entrepreneur is kindled.

Business Plan Template: Idea Stage

March 13th, 2009

Business Plan Template

March 12th, 2009

This is another stop where I felt knowledge sharing is required.
As entrepreneurs we all have to prepare a business plan at some point of time.
I am also at this juncture. I will be soon updating a business plan template for all my blog readers which is specific for idea stage firms, looking for funding and with a market focus being India.

This would be helpful to technical and non-technical folks.

Recession Time: Opportunity Time

February 13th, 2009

Courtesy: The Economic Times

The message was loud and clear — the time has come. The ongoing recession is the best time to start out and the nation should let go of its hang-ups about business and government, business, media and civil society should come together to ensure that a billion ideas bloom. An elite panel at the The Power of Ideas discussion in Delhi (topic: Ecosystem for Innovativeness in India and Is Jugaad a Means of Disruptive Innovation?) threw up diverse ideas to create the right ecosystem for entrepreneurs. If a former bureaucrat-turned-head of India’s biggest car maker-turned entrepreneur wanted government policies to promote small companies instead of protecting them, a serial entrepreneur who is now seeding enterprises wanted a radical socio-economic shift, wherein the next-door aunt wouldn’t disapprove if one were to give up his job and start a venture. In an ecosystem, which is skewed towards the regular 9-to-5 office routine, an individual leaving his cushy MNC job to venture into something innovative is considered foolish. “And that is why the condemnation of a new idea needs to be done away with and success stories need to be blown out of proportion; failures need to be looked at as stepping-stones if India has to create entrepreneurs,” said Raman Roy, managing director of BPO firm Quatrro, and one of the pioneers of India’s BPO industry. And indeed, it was evident from the Indian’s inclination for jugaad that he/she had an entrepreneurial streak.

It was necessary that people with ideas be given the right ecosystem to turn their jugaad into appropriate technology and then, into business propositions. Said the former head of auto-maker Maruti and now MD of Carnation Auto, Jagdish Khattar: “It is difficult for start-ups to thrive in an environment where it had no governmental support in terms of policy and with little or poor infrastructure. Although some sectors, particularly information technology, have spawned entrepreneurship without any help from the government that model cannot be replicated in manufacturing. “Manufacturing has to depend on the government for facilities whereas IT does well because the government has no role to play in it,” Mr Khattar said. “Infrastructure will vary from industry to industry and for some sectors, it can be critical.” In the US, entrepreneurship is the real driver of the economy. Angels invested $29.4 billion in over 57,000 early stage startups, which comes to an average of $0.51 million per deal. VCs, on the other hand, invested $26.1 billion in 3,912 startups in the same year at an average of $6.7 million per deal.

In India, on the other hand, of the $19.5 billion that was invested by VCs and PEs combined (excluding angels), less than 6% went into startups. But interestingly, though the volume of deals might be significantly lower, the average VC deal size is much larger in India. $1.3 billion was invested by VCs in 2007 across 75 deals, at an average of $17.3 million per deal, which is almost three times that in the US, in the same year. “There are no figures available for angels in India but we at the Indian Angel Network have invested close to Rs 20 crore in about 15-16 early-stage startups,” said Saurabh Srivastava, founder IAN. The discussion revolved around the concept of jugaad (a unique approach to innovation in India) and how it can lead to a disruptive change in businesses. Fortis Healthcare chairman and MD Shivinder Singh said, “We are at a stage where pieces of innovations are coming up.

We are in the process of putting the pieces together. There has to be trigger point where people can go out and say ‘I want to do it’.” Indians are genetically known to be ntrepreneurial. “In fact, every second guy is a jugaadu,” he said. The biggest difficulty Mr Singh faces in his standardised hospitals is the fact that everyone wants to do things differently.

That’s not entrepreneurial. But the inclination for doing things the jugaad way is a prerequisite to being entrepreneurial. “One major way of strengthening the ecosystem is to engage industries with universities like they do it in the US. Even the idea of sponsors coming to universities is not entertained in India,” Mr Singh said. Mr Srivastava insisted that industry should come in full support of entrepreneurs. “You need a scenario where entrepreneurs can get funding, encouragement and mentoring. We have to make it easier for startups to operate. Today, it is easier for a large company to operate than a small startup,” he said. Mr Khattar had a suggestion for the government to pitch in with support. “Like the education cess, why doesn’t the government create a similar fund for entrepreneurship?” he asked.

Startup Identity: Logo Creation

February 11th, 2009

Branding is a marketing concept used to create a position for the product or service in the consumer’s mind. Logo is something that brings an identity to a firm helps to create a strong brand for the organisation. Here are few things we have to keep in mind while creating a logo and especially when you are talking to a logo designer about it- It is all about branding:

Create a company description – describing in which sector your firm operates
Create a logo theme – include specific colours, font type; if any on your mind
Ensure that you create them in both RGB and CMYK colour codes.
Get editable and printable files from your designer
Create logo that would be right for web and print resolution.

Please add if there are any more inputs.
Following are a few links where you can create your logos:
http://www.freeflashlogos.com/
http://www.simwebsol.com/ImageTool/
http://googlefont.com/
http://www.logoease.com/

Critics Everywhere: Hurdle 1

January 4th, 2009

This is going to be a series that will pop up as and when I face a hurdle as an entrepreneur. Today I faced my first hurdle of “critic views”.
Critics are of two types, who I have faced in my journey;
1. Someone who adds value to the situation
2. Someone who actually doesn’t like you or your idea or who is arrogant and prejudiced about their own ideas

Well I faced both of them. It is really nice to have critics of the first category but second ones are dangerous. They are like slow poison. Their words keep beeing in your heads and someday you will believe that they were right and you are wrong. Well don’t worry, it is just hypnosis.

We face so many such people who have prejudiced ideas about a person and experiences. They are not ready to look at a better picture which they always would have faced the other way.

I find critics everywhere, whenever I take my business plan and put it on their table grrrrrrrrrr, uh enough.
I want some value inputs not what you think about me.

So entrepreneurs………. who are feeling dejected and disoriented about yourselves, fasten your seat belts and stick to the throne……….you have a long way to go, to achieve your dream and to walk on this path.
Shake these criticisms and walk on.

Businesses to start during recession and still be profitable

January 2nd, 2009

Consumers look for value add and security oriented solutions. So here are the problems one can address at the time of downturn and make money out of it:

Job seeking
Car Insurance
Funeral Homes
Health Care
Loyalty programmes where customers can save money
Second hand goods

Hope this gives rise many more interesting verticals.

Passion

December 21st, 2008

Just inspired by the first mail I read today that was written by my cousin Tara Kola, the following in being written.

I was just wondering what is the glamour that is hidden in “Entrepreneurship”. Why is it so close to every person I meet, why do they say irrespective of practicalities “Hey I wish I could be an entrepreneur”.

I realise that entrepreneurship is not just state of mind or an art a person pursues but a latent element existing is every person. It takes shape when the favourable circumstances trigger the person to take it up.

For many of us it is difficult to leave a cozy job and go behind our passions (entrepreneurship), well I decided today that it takes a lot of courage to do that. I congratulate all those people up there who have managed to take up this adventure and also to all those who soon are going to…[me being one of them] :-)

Startup Checklist

December 5th, 2008

I have been drilling my head, pooling some time to kick start my business and there are so many elements involved in this process.
I thought let me put a checklist together which will help other entrepreneurs too.
Please leave your comments if there is anything to add.

Ideation and Plan building

  • Assess your strengths and weaknesses
  • Market and sector research
  • Look for mentors – very helpful at times!!
  • Look at your financial resources and see how you can use it at best
  • Determine your startup costs – keep it low and be a miser in this case
  • Develop a marketing plan
  • Who are your customers going to be?
  • Talk to people to find if what your approach is the right one
  • What would be the possible financial Risks
  • Source your suppliers

Operational Plan

  • Decide your office location
  • Choose a form of organisation
  • Get a logo and marketing collateral
  • register your firm
  • look for an insurance agent
  • create a bank account
  • get an accountant
  • get business cards
  • get a business license if required
  • look at the tax norms

Guy Kawasaki speaks about making meaning not money

September 15th, 2008

Courtesy: Inquirer.net

As a motivational speaker, Guy Kawasaki is blessed with a funky name, a charming smile and sense of humor perfect for delivering slide presentations. Yet he calls himself a “bozo”.No wonder, business intelligence and analytics software firm SAS timed his presentation after lunchtime. Kawasaki wowed the Mumbai crowd with his presentation entitled “The Art of Innovation”, eliciting plenty of chuckles and applause.In his speech, he gave advice on what he refers to as the Holy Grail for any entrepreneur: coming up with a unique product that has great value. To illustrate this point, he talked about how companies like Nike, Apple, Federal Express and Breitling are doing it.So what exactly are these types of products? A flashlight that can run on different types of batteries and an outdoor watch that comes with a built-in SOS signal are among his examples.But his most profound piece of advice for would-be entrepreneurs: Make meaning, not money.”Based from my observation, companies that really are successful change people’s lives. Most companies that set up just to make money eventually fail,” he told INQUIRER.net during a short interview after his talk.Kawasaki who was born on Honolulu, Hawaii and considers himself half-American half-Japanese, was appointed Apple Fellow during the 80s. He is credited as one of the earlier “evangelists” responsible for the success of Apple’s Macintosh computer. He is also a noted venture capitalist in Silicon Valley as managing director of Garage Technology Ventures. Recently, he founded alltop.com, a website that aggregates news based on topics.Asked if his “make meaning, not money” ethos applies more (or maybe less) to entrepreneurs in places like the Philippines where there isn’t as much access to venture capital, Kawasaki said it applies to everyone, while saying it’s now a “different world out there” for entrepreneurs in the technology industry, thanks to open source.”Now, because of things like MySQL, Rails, PhP, you can do things so much cheaper than before. It’s a great time to be an entrepreneur, you can delay venture capital funding for a longer period, get further and therefore you have higher valuation,” Kawasaki said.”Before, the first step was sort of try to raise money and build your product. Now you build your product and then try to raise money. It’s a very different world,” he added.And in the same vein, he had another advice for would-be CEOs: Make a mantra, not lengthy mission statements. And to observe his personal “10-20-30″ rule: 10 Powerpoint slides, 20 minutes tops (he takes a crack at Windows for booting up longer thus, less presentation time) and size 30 font (which also applies to his business card below).Also, he took note of bozos (or slang for stupid) who are either out to make money (who, according to him, drive cars and wear clothes ending in “i” like Ferrari, Maserati and Armani) or who fail to see where technology is heading.So why does he call himself a bozo then? He tells his story about how he was once offered to become a CEO of a then start-up but was too lazy to drive all the way to his new office and after looking at the company’s website, dismissed it as “just a collection of their these guys’ favorite websites”.That company turned out to be Yahoo!